Pioneer's Line Up of In-Car Single CD Players Boasts Hard Disc Drives, MP3 and Windows Media Audio Playback

Hot new design elements offer form with function

Pioneer Electronics (USA) Inc., today unveils its new line of 16 in-car single CD players, offering hard disc drives and playback of various digital music formats including MP3 and Windows Media Audio (WMA). As more consumers choose to download music from the Internet and store it digitally, Pioneer is expanding its product offerings including seven new units that support MP3 and WMA. Nine models include Pioneer's signature Organic Electroluminescent (OEL) display and two offer a new dual faceplate design that motorizes open to reveal a secondary display made of OEL.

"As the mobile entertainment arena continues to evolve, Pioneer is adding new features and technologies like MP3 and WMA playback," said Michael Townsen, vice president of marketing for mobile entertainment at Pioneer Electronics (USA) Inc. "We've seen enormous growth in the number of consumers who download music to use in portable CD players, so we've expanded our product offerings to meet the new demand."

The new line-up of Pioneer in-car single CD players includes:

Features Pioneer Pioneer Premier
MP3 Playback / 10GB Hard Drive / OEL   DEH-P90HDD
MP3 / WMA Playback / OEL DEH-P9400MP DEH-P940MP
MP3 / WMA Playback with Dual Motorized Faceplate Design / OEL DEH-P8400MP DEH-P840MP
MP3 Playback / OEL DEH-P7400MP DEH-P740MP
Single CD / OEL DEH-P6400 DEH-P640
Single CD DEH-P4400, DEH-3400, DEH-2400F, DEH-1400 DEH-P440, DEH-340, DEH-240F

Music File Management

The Pioneer players will play standard audio CDs, finalized CD-Rs and finalized CD-RWs as well as finalized CD-Rs/CD-RWs containing MP3 and/or Windows Media Audio files. All files are easily accessed using Pioneer's intuitive cross keys. Songs are accessed using its track tag information. Information displayed, including up to 32 bytes of file names and folder names, are presented on Pioneer's signature Organic Electroluminescent (OEL) display. Track, artist name and album title (ID3 v1.0 and v1.1 for MP3 files) of up to 30 bytes can be viewed by pressing the display key. Additionally, multi-session CDs containing different music files (i.e. wave files, MP3, etc.) can be used. By pressing the band button, the players will skip from playing one format to the other.

New Dual Display

Unique to the Pioneer DEH-P8400MP and Premier DEH-P840MP is a new motion mechanism dual display. The new motion mechanism adds a DIN-sized OEL display behind the original face of the unit. In its normal state, the rotary knob, preset buttons and LCD screen resides in a DIN face plate area. When the open button is pressed, the face plate motorizes in a slide down motion to reveal a OEL panel display with a 128 x 33 pixel resolution, doubling the display area. All music information is viewed on the bright, easy-to-read OEL display.

Functionality

Improvements in functionality and cosmetic appeal begin with the full flap down face, which provides more room for a larger display and improved button layout. The rotary volume knobs were given a more tactile feel. Seven models make use of large multi-color LED displays while the other nine models offer Organic Electroluminescent displays. The OEL display technology offers a fast refresh rate for vivid three-dimensional images; a wide viewing angle with high visibility under any brightness condition; a self-emitting device that eliminates the need for back lighting; very low voltage requirements (<5 volts); all encompassed in an ultra-thin panel.

About Compressed Audio: MP3 and Windows Media Audio

The popular MP3 format, created by the Motion Picture Experts Group Level 3, makes it easy to transfer large amounts of music from the computer into the car. Consumers can "burn" up to 15 music albums in a single compact disc. The players will display file names, ID3 tag information and supports multiple bit rates or Variable Bit Rate (VBR) compression.

The integration of Windows Media Audio in the new Windows XP will increase the popularity of WMA with mainstream consumers and computer buffs alike. Smaller file sizes, transferability of files from computer to computer and overall better sound quality are advantages of WMA. Up to 20 hours of WMA music can be "ripped" into a single CD allowing unlimited playback through the Pioneer players.

Pioneer's Mobile Entertainment Division is the leading manufacturer of audio, video and information products for in-car use. The company markets its products under the Pioneer and Premier brand names. Its focus is on the development of new digital technologies including visual/audio, navigation, and satellite radio, while maintaining its strong heritage in products for car audio enthusiasts and competitors.

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